Credit Cards Take A Back Seat This Holiday Season

Did you use your credit card this Black Friday? As a debt settlement blogger, I honestly hope your answer is no. According to recent polls taken of the American consumer, more holiday shoppers will be using cash this year to avoid the penalty fees and outrageous interest rates that most credit card companies are charging.

The percentage of shoppers using credit cards is expected to fall 10.2% from last year, with 28.3% of consumers using credit this year, down from 31.5% a year earlier. Debit-card use is expected to rise, but these cards are less profitable for banks. (Wall Street Journal)

That poll was taken before the infamous Black Friday holiday. In another poll, conducted by Reuters, Back Friday shoppers did indeed use more cash this year. Only 26 percent of all shoppers interviewed actually used their credit card to make purchases.

Things are definitely turning around for the American consumer. It may be a slow turn-around, but consumers are becoming smarter and more financially responsible. The credit card numbers above only prove that point, and with that small number comes more fears for the credit card industry.

Credit card companies have taken some huge hits in the past year, and this is just another to add to the pile. With the Credit Card Act of 2009 about to take effect and limit credit card companies’ abilities to raise rates and charge ridiculous fees, that small percentage above means less revenue as well. With less people making purchases on their credit cards, that’s less money going to the credit card companies in way of usage fees.

Even the Fed has taken its stance against credit card companies by running ads to help consumers avoid any credit penalty fees. These ads are currently running ahead of movie trailers in metropolitan areas to remind consumers to be smart and financially responsible with their spending habits.

Hopefully you were able to avoid that plastic habit and use only cash or your debit card this year, but, as always, if you fear you might have gone too far on Black Friday, visit http://www.thedebtsettlementprogram.com for debt recovery options.